SIX CREATIVE TIPS FOR A SUCCESSFUL DOORHANGER CAMPAIGN

1. Keep the front bold and simple one big idea, one dominant picture with a call to action selling line in 5 – 7 words or less.

2. Keep body copy on the front short and sweet. Save details for the back.

3. Make the front so compelling, it motivates the consumer to turn it over to read the details.

4. Sweeten the deal with a premium that the consumer can receive by acting ASAP.

5. Use a specialty feature,i.e., a magnet or perforated response card, to heighten interest and encourage involvement.

6. Encourage the consumer to act NOW by setting a deadline.
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The Prism Marketing Company © 2000

CUSTOMIZED SPECIALTY DOORHANGERS

Prism Marketing doorhangers are big, bold and colorful 11” x 4 ¼” large high quality printing on gloss cover stock. With an optional integrated magnet feature, our doorhangers engage the consumer and generate impressive response and conversion rates. Because of their high visibility our doorhangers provide significant selling opportunities.

Prices include creative consulting, copy and design and of course high-quality print production.